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What is WebAR?

WebAR is an Augmented Reality experience that is accessed via a web browser instead of an app. You just need a phone to access it.

WebAR enables smartphone users to discover AR technology in the easiest way— via the web— without the burden of installation.

It simply breaks barriers and creates interactive 3D models directly through your website.

WebAR is an emerging web technology that uses our mobile browsers to provide an Augmented Reality experience. As the name suggests, WebAR is based on the same underlying technologies that websites use, which means WebAR allows for creating AR experiences that are just as easy to display to customers as websites or web apps.

In practice, you open a link and launch your phone’s camera (with your permission, of course), and your browser becomes an AR scanner, or the browser overlays the AR content immediately as it would through an AR app.

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