WhatsApp: The Parent Engagement Channel Schools Can’t Ignore

The New Language of School Communication In today’s admissions landscape, communication isn’t just a support function — it’s the core of credibility. And among all channels, one has quietly emerged as the most powerful bridge between schools and parents: WhatsApp. It’s fast. It’s familiar. It’s personal. For schools, what once started as a simple messaging […]

Why Landing Pages, Not Websites, Drive More Admission Enquiries?

The Truth About School Marketing Today In today’s fast-paced digital world, parents make school decisions quickly — often after scrolling for just a few seconds. They aren’t exploring; they’re evaluating. That’s why even the most beautiful school websites often fail to convert curiosity into enquiries. Websites are designed to inform. Landing pages are designed to […]