Rajiv Sinha
Founder & CEO, LegacyBiz Manufacturing
About
Company: 20-year-old mid-sized manufacturing business in Howrah
Team Size: 100+ employees
Digital Maturity: Low (traditional business, early digital journey)
Challenges
- Doesn’t know where to start with digital
- Burned by freelancers and patchy vendors in the past
- Lacks internal digital team
Looking For
A strategic partner who understands business, not just tech. Someone who can guide him with clarity, end-to-end.
Goals & Motivations
- Modernize the brand and compete with younger players
- Expand reach and attract B2B partners online
- Invest in sustainable, long-term transformation
Andreal’s Role
- Build digital foundation (website, brand identity, social presence)
- Consult on transformation roadmap tailored to his journey
- Empower with long-term vision and measurable progress
Rajiv Sinha
Founder & CEO, LegacyBiz Manufacturing
About
Company: 20-year-old mid-sized manufacturing business in Howrah
Team Size: 100+ employees
Digital Maturity: Low (traditional business, early digital journey)
Challenges
- Doesn’t know where to start with digital
- Burned by freelancers and patchy vendors in the past
- Lacks internal digital team
Looking For
A strategic partner who understands business, not just tech. Someone who can guide him with clarity, end-to-end.
Goals & Motivations
- Modernize the brand and compete with younger players
- Expand reach and attract B2B partners online
- Invest in sustainable, long-term transformation
Andreal’s Role
- Build digital foundation (website, brand identity, social presence)
- Consult on transformation roadmap tailored to his journey
- Empower with long-term vision and measurable progress
Challenges
- Doesn’t know where to start with digital
- Burned by freelancers and patchy vendors in the past
- Lacks internal digital team
Goals & Motivations
- Wants to modernize the brand and business to compete with younger players
- Seeks to expand reach and attract B2B partners online
- Interested in sustainable, long-term digital transformation
Journey Map
1
Awareness
Google Search, LinkedIn, Business Events, Trade Associations, Referrals
2
Consideration
Website, Case Studies, Discovery Call, Testimonials, Explainer Deck
3
Decision
Proposal, ROI Framework, Founder-led Conversation, Project Timeline
4
Delivery & Experience
Kickoff Meeting, Dedicated PM, Progress Reports, Regular Check-ins
5
Loyalty & Advocacy
Follow-up Review, Cross-Sell Suggestions, Testimonials, Referrals
Results
48%
Growth in Audience
48%
Growth in Audience
48%
Growth in Audience
48%
Growth in Audience