Strengthening brand equity of Himadri through product-specific design

Himadri Speciality Chemical Ltd is India’s leading speciality chemical conglomerate. It’s an established brand with a strong proven track record in the speciality chemical business.

Andreal developed theme-based comprehensive event and exhibition creatives for Himadri at PlastIndia 2023 in Delhi. The company had a stall right in front of one of the entrants of the halls. Their target audience at the conference was the buyers who would buy the material from them.

We started the creative design from the event backdrop. We also designed 10 product posters and 5 standalone posters, 10 leaflets, and folders. We further designed every quarter magazine ads depicting the product excellence that stands for industrial progress.

This year, we created purpose-driven ads, focussing on the source of alternative energy (wind, solar, grid power, electric car charger).

  • Client: Himadri
  • Scope: Offline branding and on-ground creatives - marketing collaterals, magazine ads
  • Industry: Manufacturing

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Mani Casadona 12ES2,
East Tower Newtown Kolkata - 700156
West Bengal, India